Hsiao-Han Chen

Originally from Taiwan, Hsiao-Han Chen is a multi-disciplined designer residing in New York City. She has obtained a Master’s Degree in Packaging Design from the Pratt Institute of Design. 

She specializes in graphic and packaging design and has worked for a range of clients in the beauty and consumer packaged goods industry. She is a self-taught lettering lover and enjoys practicing the craft intuitively. 

Her design and lettering artwork is positive and approachable. Hsiao-Han leverages a bright and vibrant colour palette combined with organic shapes and forms with delicate nuanced details. 

Her professional and personal projects are well recognized by international design awards and feature prominently in blogs, magazines and books such as The Dieline, Packaging of the World, Graphic Design USA, Beauty Packaging and more.